The Met Gala, fashion's biggest night, was not just the A-list attendees who stole the spotlight—digital imposters in the form of AI-generated superstars sent social media into a frenzy.
As the actual stars showcased their designer ensembles at the gala, X and other platforms were overrun with images of celebrities who were shown to be there, but they actually didn't attend. This new phenomenon has given rise to a online spectacle that is challenging the realms of reality and fantasy.
One example being on that Monday night of the gala, an AI-rendered Katy Perry—who did not actually attend—was presented in various extravagant dresses, garnering nearly 15 million admiring glances on a single post on X.
The AI spectacle didn't stop there. Rihanna, another absentee from this year's gala, was virtually clothed in an imaginative, intricate design, while manipulated images of other celebrities Dua Lipa and Lady Gaga were shown with their nonexistent outfits.
Why such fanfare? Generative AI stands at the crux of this phenomenon, offering fans the tools to reimagine their idols in any number of ways. You can't deny the creative possibilities AI can bring now that we've seen this in action with Met Gala.
However, in an era where the lines between real and synthetic are increasingly blurred, the Met Gala deepfake phenomenon serves as a stark reminder of the importance of security awareness training within organizations. In our upcoming webinar next week with our Chief Evangelist Perry Carpenter, you'll see how Perry cuts through the noise, spotlighting how these digital illusions are easily weaponized.
As generative AI continues to advance, it presents a unique set of challenges for cybersecurity. It is essential for organizations to equip their users with the knowledge and tools to identify and report AI-generated content that could potentially be used in malicious ways.
Just as fashion evolves with time, so too must our approach to your security awareness training—preparing for the potential digital masquerades that could disrupt not only our social media feeds but also your organization.
KnowBe4 empowers your workforce to make smarter security decisions every day. Over 65,000 organizations worldwide trust the KnowBe4 platform to strengthen their security culture and reduce human risk.
Wired has the full story.